Business in Brazil
Sao Paulo & Rio de Janeiro
Spring Break 2017
Professor Carlos Rufin
Brazil is the largest economy in Latin America, one of the 10 largest economies in the world and one of the world’s four major emerging economies. In recent years, Brazil has enjoyed high rates of economic growth combined with unprecedented political and economic stability and reductions in inequality, all of which is leading to rapid expansion of the middle class, high flows of foreign investment and positive publicity abroad. At the same time Brazil struggles with unequal income distribution, high levels of corruption, poor infrastructure, major environmental protection challenges and low-quality public services despite high taxes.
What to Expect
- Understand the complexity of the dynamic market, its unique culture and opportunities and pitfalls it presents
- Examine how European colonization and the plantation system left a profound impact on Brazil’s economy, society and institutions.
- Look at successful businesses in Brazil, from small entrepreneurial companies to multinational corporations and different business activities from marketing to supply chain management.
- Study the social dimensions in Brazil and the different challenges it creates
- Visit with experts in the local economy
- Visit historical and cultural landmarks such as Christ the Redeemer, cable car to Sugar Loaf, Sao Paulo & Rio de Janeiro city tours
*Effective fall 2016: the seminar fee does not apply to MBA students required to take MBA 740.